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Our Purpose


To serve as a hub for building and disseminating knowledge regarding the art and science of motivating and promoting lifelong wellness in the digital age. We build strategic partnerships across and outside FSU to foster innovative, interdisciplinary thinking to solve pressing health and wellness problems—bridging the gap between world-class research and its value translation to society.

Our Leadership & Team


Dr. Rachel L. Bailey
Dr. Rachel L. Bailey

Center Director

James E. Kirk Professor, School of Communication. Specializes in persuasive health messages, nonverbal communication, and behavioral health strategies.

Location: UCC Building C, Suite 4114